Certification FAQ
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Certification FAQ

Brand Review

  • Why is a brand review included as part of the certification process?
    • Consistent ANT+ branding assists consumers in determining the compatibility of branded products and apps.  The Brand review ensures that minimum brand standards are met by all certified products to build brand awareness and consumer confidence in products displaying the ANT+ brand. This adds solid value to your own brand and products.

      Notice: The last day to submit applications for ANT+ product certification was March 31, 2025. Click here to learn more.

  • Where can I find the certification brand requirements and official logo files?
  • What does ANT+ Capable mean?
    • A product is ANT+ Capable if it requires software downloads to enable ANT+ functionality (i.e. a mobile device sold without any pre-installed ANT+ apps).  A separate logo and statement are available for these products.  Please refer to the ANT Wireless Brand Guide for details.

  • What is the ANT+ LINK HERE logo for?
    • This logo is used on a big ANT+ product, e.g. fitness equipment, to assist consumers in proximity pairing by indicating the best spot to bring close external devices, e.g. ANT+ heart rate monitors or ANT+ watches. The ANT+ LINK HERE logo files and brand guide are available on request.

  • Where can I find the device profile icons?
    • These are available on request. 

  • The device profile icons are too large for my UI.  Do I need to use them?
    • ANT+ Device profile icons are a great way to convey compatibility and recommended for use where it works for you.  These are a great addition to sensor pairing screens and other associated collateral.  However, they not a requirement for use.   Brand requirements for certified products are outlined in the ANT Wireless Brand Guide, available for download in the ANT+ Brand Tools package at https://www.thisisant.com/developer/ant-plus/certification/#115_tab